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   Author  Topic: Viral marketing campaign for next NIN album  (Read 1113 times)
deusdiabolus
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641785 641785    deusdiabolus deusdiabolus
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Viral marketing campaign for next NIN album
« on: 2007-02-14 03:27:37 »
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So Mr. Reznor has hooked up with the marketing firm that was responsible for the notorious Halo 2 "I Love Bees" campaign to produce a similar, but slightly more complex promotion for the forthcoming Year Zero album in April.

Read all about it here.
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David Lucifer
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Re:Viral marketing campaign for next NIN album
« Reply #1 on: 2007-02-17 13:48:08 »
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Web sites from a dystopic (but not entirely unrealistic future). Very cool.
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deusdiabolus
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641785 641785    deusdiabolus deusdiabolus
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Re:Viral marketing campaign for next NIN album
« Reply #2 on: 2007-04-19 07:17:31 »
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The campaign just gets deeper and more disturbing as it goes...and it's supposed to run for another 18 MONTHS.

More here.
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