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VirianLexicon:meme-replication

Meme-replication


To be replicated, a meme must pass successfully through four subsequent stages: 1) assimilation? by an individual, who thereby becomes a host of the meme; 2) retention? in that individual's memory; 3) expression? by the individual in language, behavior or another form that can be perceived by others; 4) transmission? of the thus created message or meme vehicle to one or more other individuals. This last stage is followed again by stage 1, thus closing the replication loop. At each stage there is selection, meaning that some memes will be eliminated. Let us look in more detail at the mechanisms governing these four stages. (PersonHeylighenFrancis, 2001)


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